Small Business Website Services
I build small business websites around the way people actually search for the business. The important services get their own pages, the business information is clear, the site works on a phone, and the content is available to search engines rather than hidden inside a pile of scripts and widgets. It's also built with the search work that comes after launch in mind, so there's somewhere sensible to build from.
- A page for each important service: if a business provides six different services, I don't make one generic services page and expect it to rank for all six. Each important service gets a page that explains that service properly
- Clear business information: the business name, phone number, location, opening hours and the other details people and search engines need, presented clearly and consistently
- Fast, usable pages: a small business site does not need a twelve megabyte video playing behind the headline or thirty plugins doing jobs a few lines of code would handle
- Mobile first: a lot of small business visitors are on a phone, often on an ordinary mobile connection, and the site has to work properly there
- Enquiries that actually reach you: the phone number needs to be obvious and the email address needs to go somewhere somebody checks. A beautiful contact form is no use if nobody sees the enquiry
The site you have now
What Goes Wrong on the Site You Have Now
Some of the worst problems are surprisingly ordinary.
I see sites with twelve megabyte video headers, dozens of plugins, booking systems inside an iframe with no useful words of their own, and pop-ups that cover the phone number on a mobile screen.
None of that is solved by changing the colour of the buttons. I look at what the site is trying to do, what search engines can actually read, how quickly the important content appears and where people are likely to get stuck, then I remove or rebuild the parts causing the problem.
If you would rather have the problems written down before deciding anything, that is an SEO audit rather than a rebuild.
Keeping the Rankings You Already Have
A rebuild is one of the easiest ways to lose search visibility. The old pages may already have links, rankings and history behind them. If the addresses change and the old ones simply disappear, that history goes with them.
So before a new site goes live I map the old addresses to the right new pages and put the redirects in place. The new site should improve on the old one without throwing away the work already done.
Small Business Websites in Byron Bay and the Northern Rivers
I build websites for businesses in Byron Bay and the Northern Rivers, and for businesses elsewhere in Australia.
A website built here does not have to target Byron Bay. An online shop can sell nationally, a tourism business can pull visitors from interstate, and a service business can cover a much larger area than the town it is run from.
The location matters because I'm here to work with the business, not because every customer has to be nearby. Once the site is up, the local SEO work is what gets it found.
Questions
Small Business Website FAQs
Anything else about a build, ring 0418 291 227 and ask.
How much does a small business website cost?
I quote the website after looking at what you already have and what needs building. It depends on the number of pages, the content, the functionality and how much work is involved. The build is quoted separately from the ongoing search work, which is on the pricing page.
Will I own the website?
Yes. Your domain, your hosting and your website are yours.
Can you rebuild my existing website without losing my Google rankings?
Yes. The existing addresses and their search value get checked before the new site goes live, and redirects are put in place wherever an address changes.
Do you build ecommerce websites?
I can work on ecommerce sites, although a larger online shop needs a different scope from a typical small business site. There's more on the ecommerce SEO page.
Can you work with my existing website instead of rebuilding it?
Yes. If the site you have can be fixed properly, rebuilding it is not automatically the right answer, and I'll say so.